Pierce Promotions, an event marketing agency, teamed with Craftsmen Industries for the Boy Scouts of America’s Adventure Base 100. As the Boy Scouts celebrate 100 years of brotherhood, they launched an Adventure Base that travels the country connecting with millions of families. From coast to coast, the
53-foot double expandable trailer will stop at 30-50 of the nation’s largest markets. The Adventure Base unit is a fully-interactive experience for visitors, equipped with activites inside and outside of the trailer.

 • 53-ft Double Expandable Trailer (8-ft x 38-ft Expandable Sections)
• Double Rear Doors with Canopy
• (15) 12.1-inch Digital Picture Frames
• Track LIghting Throughout the Trailer Interior
• (6) 32-inch LCD Monitors
• Custom-Fabricated Fiberglass “Treeosk”
• (6) Exterior Kiosks
• 38-ft x 10-ft Side Awning for Speakers
• Hardwood Flooring and Custom Floor Graphics
• Interior and Exterior Graphics Package
• Custom Display Cases and Standoffs
• Fiberglass Lifesize Touchscreen Phone

The BSA Adventure Base 100 trailer continues to tour and provide multi-sensory Scout-related experiences. To follow the tour, click here.

Craftsmen Industries custom fabricated elements specific for Friskies celebration of reaching a $1Billion company. On February 25, 2010 at the Towers of Nestle Purina in St. Louis, MO, the company celebrated this goal with jugglers, magicians and several decorative elements.  

Kicking Cow, a full-service event and promotional marketing company located in St. Louis, MO, approached Craftsmen Industries with a concept and a basic rendering for the project. With a two week deadline, Craftsmen’s team collaborated efforts on the logistics of the event elements. An interesting fact is that the pond ball colors were determined by highlighter colors. Our paint team literally matched the paint color to that of the highlighters! 

Craftsmen’s Fabrication:

• Yard Art: 15 spiral elements (5 different colors)
The yard art was fabricated using 1/16’’ aluminum, routed and tensioned to the shape of a spiral

• Pond Balls: 5 balls (5 different colors)
The pond balls were covered with hard coat urethane, custom painted and anchored.

• Stage Banner Backdrop: vibrantly printed colors

The “Thanks a Billion” celebration was a success and the event elements added to the memorable experience.

Take a moment to read Craftsmen’s latest newsletters! Both the corporate and graphic solutions newsletters provide past project images and information that could be helpful for your current and future marketing efforts. 

http://newsletter.craftsmenindmedia.info/Edition9.pdf

Oncor Energy is launching another Mobile Experience Center that resembles a test home.  The 53-ft double expandable unit’s interior is equipped with a fully operable kitchen, living room, home office and various furniture pieces. The ’test home’ demonstrates how Oncor customers can become more energy efficient in their homes. A smart water heater is on display to educate the consumer on the efficiencies of smart products.  The Mobile Experience Center will travel to Oncor customers, so stay on the lookout, Texas!

Craftsmen Industries custom-built a 34-ft enclosed trailer for Canada’s RBC Royal Bank. The project originated with Craftsmen’s client, GMR Marketing, who provided the design and concept for the RBC trailer. The unit’s purpose is to follow the Vancouver 2010 Olympic Torch Relay providing an earth-friendly exhibit demonstrating how people can take direct action to reduce the environmental footprint.  

The exhibit was featured in HighwayStar magazine when an article was written about how the two tour drivers are brothers. One of the brothers mentioned the unit’s “engineering marvel!”- click here to read the full article.

 • 28,000-mile torch relay route
• Stops at 150 Communities along Olympic Torch Route

The exhibit even has a working wind turbine and solar panels that will generate power to help fuel the celebrations on site!

Craftsmen Industries custom fabricated the interior shell of a 44-ft RV for Miami Valley Hospital’s Emergency Medical Services education unit. The Mobile Education Lab unit is a training unit for both EMT and hospital staff enabling hands-on education with various procedures all using the same vehicle. As the region’s leader in health care in the Dayton, OH area, Miami Valley Hospital, part of Premier Health Partners, utilizes this vehicle to offer an environment with actual emergency and training situations.

Craftsmen customized the interior of the RV, which is divided into three quadrants.

Quadrant 1 (front of the RV): This area is designed to train hospital and emergency room staff.  The area is designed as a functional and practical room where hospital setting training occurs. The driver side of the RV includes a 4-ft bump out section, which extends the length of Quadrant 1. Craftsmen customized this area with the following: active white board, two LCD monitors and curtains to enclose the training room.

Quadrant 2 (middle of the RV): A one-way mirror door separates Quadrant 1 and Quadrant 2. Quadrant 2 is a control room that allows the supervising staff to monitor the procedures being performed throughout the RV. Craftsmen customized this area with padded benches, a 42-inch LCD monitor and a desk/storage area.

Quadrant 3 (rear of the RV): The rear of the RV is accessible using three options: rear double doors, one-way mirror door connected to Quadrant 2 or an exterior side entry. The rear mimics the back of an ambulance, designed to train EMTs in a realistic environment. Craftsmen customized the following: built a pedestal, built bench seating, mounted O2 and suction connections and built storage cabinets.

Craftsmen Industries puts finishing touch on custom coach! This one of a kind, drop-deck-garage coach, manufactured by Hawk Engineering in Jackson, Missouri, is built on a Kenworth T2000 chassis. The extraordinary design includes a garage low in the rear to house up to four motorcycles. The front of the unit is equipped with state-of-the art living quarters that flow openly from the cockpit to a loft style bedroom above the garage.

Working with the vehicle owner, Craftsmen designed the center rallye-racing stripe and checkered flag fade to create a unique look for this truly one-of-a kind coach. Craftsmen painted the unit using DuPont 6000 BC with DuPont 8821S clear coat.

3M™ recently launched a new brand solutions website, which focuses on the Scotchprint® Graphics Authorized Manufacturers (SPAM).  As a SPAM, Craftsmen has:

Craftsmen’s OfficeMax fleet graphics case study is featured on the website- click here to view!

Bank of America, the official bank sponsor of the 2008 U.S. Olympic Team, today launched America’s Cheer™, a new grassroots campaign that provides an opportunity for all Americans to cheer on the nation’s finest athletes as they prepare to compete at the 2008 Olympic Games in Beijing, China. Whether it’s an energetic video or audio recording, heartfelt letter or inspiring photo, America’s Cheer™ invites the entire country to express their support for Team USA™ through the act of cheering. 

Cheers can also be recorded by visiting the America’s Cheer™ mobile tour which debuted today in New York City. From there, America’s Cheer™ will visit 19 cities and 26 events, and travel 27,000 miles before its final stop in Detroit, Mich., on Aug. 24, 2008, a date that coincides with the Closing Ceremony of the 2008 Olympic Games.

The launch of America’s Cheer™ also coincides with the introduction of U.S. Olympic Team Banking, the nation’s first bundled set of U.S. Olympic Team-themed banking products that directly support Team USA™. U.S. Olympic Team Banking includes Check Cards, checks and credit cards that enable customers to support America’s Olympic athletes and hopefuls with every purchase, while earning special rewards.

In addition to having an opportunity to meet a U.S. Olympian, visitors to the America’s Cheer™ mobile experience can participate in a variety of Olympic-themed activities, including:
- Cheer Capture Room: Visitors can see the many forms that cheers can take, and record a cheer of their own which will be shared with America’s Olympic athletes.
- Athlete Connection Kiosk: Visitors have the opportunity to determine which Bank of America Hometown Hopeful® they most resemble.
- The Wall of Cheer: Visitors can write words of encouragement to America’s Olympic athletes on a giant postcard that will be displayed in the Bank of America Hometown Hopefuls® Family Center in Beijing, China.
- Cheer It Forward Kiosk: Visitors can make a simulated purchase for the Bank of America Hometown Hopeful® of their choice using a U.S. Olympic Team Credit or Check Card, earning points redeemable for Bank of America U.S. Olympic Team prizes.
- Thrill of the Game: Visitors of all ages can play a virtual reality Nintendo Wii® game, “Mario & Sonic at the Olympic Games,” while friends and family cheer them on.

Craftsmen Industries printed The Weather Channel “Guaranteed White Christmas” contest graphics for a 20-ft box truck. The Weather Channel designed the artwork internally and teamed with Arch Marketing, a St. Louis-based agency, to facilitate the project. Craftsmen Industries printed and applied to the box truck sides, rear, doors and front. 

The “Guaranteed White Christmas” Weather Channel contest ran from Nov. 16-Dec. 6, where contestants submitted a short video describing why they deserve the ultimate gift of snow on Christmas Day.

The truck was featured on The Weather Channel on Christmas morning delivering the gift of snow to one lucky winner in the Florida Keys!

View a video of snow in Florida Keys:
http://www.weather.com/multimedia/videoplayer.html?collection=375